Illusive

As the demand for work in illustration continues to grow, this medium is becoming a key component in the fields of advertising, communication, and reporting. Illusive, the definitive reference of contemporary illustration, showcases the work of both established names and new talents from around the world. The book demonstrates the dynamism of this creative technique, documents global trends, and features an impressive variety of illustration styles and design approaches spanning from luscious fashion sketches to unapologetic protest images. Its scope makes Illusive a rich source of ideas for illustrators, painters, and all visual artists, as well as for graphic and editorial designers. Whether as a complement to written content or a stand-alone attention getter, illustration is being used more and more often to set prominent accents. Illustrations have become a key component of advertising, communication, reporting, and other media. Because visual storytelling gets messages across more effectively in our age of information overload, illustration is gaining in importance. It’s no wonder that the current spectrum of creative expression represented by this technique is so vast. Illusive is the definitive reference of contemporary illustration and these developments. Showcasing the work of more than 100 active illustrators —both established names and new talents —from around the world, the book demonstrates the dynamism of this creative technique and documents global trends.